[White paper] Guide to the 2024 commercial challenge

Author
Objow
Published
October 1, 2024

What are the sales promotion practices used in French companies? How can you effectively motivate and reward your sales force?

Discover our guide to the 2024 commercial challenge:

Some key figures from the study :

  • 42% of participants think there are missing ingredients in a challenge.
  • only 18% of participants believe that more substantial rewards would increase motivation

On the program:

  • Part 1: The timing of effective challenges
    • When should challenges be organized?
    • What's the ideal length of a challenge?
  • Part 2: Choosing the right reward
    • What are the best rewards?
    • What are the alternatives to rewards for motivating sales reps?
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